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Success Stories

Case Study of
Pramila Behera

Pramila Behera

“Opportunities never cease knocking the doors of an opportunist.”

This statement stands true when we talk about Pramila Behera, a resident of Sananairi village, Balugaon, Odisha.

Pramila is an industrious woman who used to work incessantly and contributed to her family’s income. Despite her hard-work, she wasn’t able to make her ends meet. Her husband had a local business. To keep the wheels of her life moving, she knew that mere survival wasn’t the solution. She was an opportunist with born entrepreneurial skills. Since there was a dearth of finance, her skills were unusable.

She came to know about the loans provided by Annapurna. Being an opportunist, Pramila  knew this was what she was waiting for. She applied for a loan of INR 28000 and from that money she extended her puffed rice business, knowing that it had a good demand in the local markets. She utilized the loan amount in buying the rice from local farmers during the harvest season at a bargained price.

Annapurna provided her with the opportunity that helped her figure her way out from mere surviving to living her life.





Madhya Pradesh







Mansa Sangrur Gidderbaha

West Bengal